- Sustainability
- 2025.10.15
Case Studies: Maximizing EPS and PER Through Community Engagement and Human Resource Strategies (Paint Provision to Local Fishermen and More)
Overview
At Nippon Paint Group, we are committed to revitalizing communities and implementing strategic human resource initiatives. These efforts are integral to our goal of maximizing EPS and PER. Below, we showcase examples of our community engagement and talent development activities across the globe, highlighting how these initiatives are contributing to our sustainable business growth.
Provision of Paint for Fishing Boats in Indonesia
In 2024, PT Nipsea (Indonesia) achieved a 37% YoY sales increase by painting over 5,300 fishing boats as part of a product trial initiative. Considering that Indonesia is home to approximately 625,000 fishing boats, the potential for further growth remains significant.

Professional Training for Painters in China
NIPSEA China launched a training program for professional painters to address the labor shortage in China’s construction industry. Through enhanced collaboration with the government, NIPSEA China’s Magic Paint brand and textured exterior wall business achieved a 28% YoY sales increase.

Creating the Future through Gender Balance at DuluxGroup
DuluxGroup believes creating a diverse workplace is not only the right thing to do, but that diverse perspectives and experiences drive innovation and enhance performance. Women form nearly half of the Australian workforce. Through a focused effort by its leaders to recruit and develop talented women, DuluxGroup has increased female representation at all levels of the organization,

and particularly in leadership, where it has more than doubled the percentage of women in its Top 200 leaders over the past 11 years (from 15% to 37%). DuluxGroup aspires to be an organization with 40:40:20 gender balance (40% men; 40% women; 20% of any gender), particularly in leadership roles, and continues to work toward this.
